The Catch 22 of Freelancing: How to Land Your First Client
Trust is the most valuable currency in freelancing. Unfortunately, you don’t have much of it while looking for your first client. It also happens to be the answer to Google query, “What are the biggest problems freelancers and their clients face.”
Freelancers differ from employees. Not just because of the work hours. Successful freelancer has to wear many hats. Be a jack of all trades, as they say. But most importantly. A great freelancer has to be reliable and trustworthy. If you say you will deliver, you deliver. No matter what.
Did you notice I didn’t mention anything about skillset? That was intentional. Top-notch hard skills don’t make you a good freelancer. Communication, punctuation, and people skills do. Anyone can buy a book, online course, or read a manual to a new, shiny framework or graphic design software. Continuously delivering slightly above expectations, that’s harder.
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